How I rebranded Kairos

Kairos (Formerly Kairos Scholars) is Lee University's honors program. Before my rebranding, it had no consistent identity or branding aside from a single logo. Throughout the course of the Fall 2019 Semester, I created a unified brand of a logo, identity colors, and typefaces, built a new website using Wix, and redid all print and digital materials, like brochures, event flyers, and Instagram posts. As Vice President of Media, I maintained the brand by posting on social media, photographing events, and creating digital materials like powerpoints.